Support the manager to implement integrated marketing communications campaign, from online and offline, social media, to instore activities
Handle the message development for customer communication across all disciplines, including advertising, corporate website, in-base communication and instore POS, etc
Implement the brand strategy and ensure consistency of visual identity, tone and manner and impact across all communications
Coordinate with creative, media and online agencies, as well as inhouse production team to ensure successful implementation of marketing campaigns
Cooperate with internal departments for program roll-out in a timely, efficient and cost effective manner
Develop marketing intelligence and prepare post-campaign reports
Requirements
Degree holder in marketing or related area
4 years’ related working experience; consumer marketing or advertising agency experience is an advantage
Online and offline advertising experience is preferred
Self-motivated, attention to details, multi-tasking and able to work under pressure and tight deadline
Good interpersonal skills and a team player
Proficient PC skills (e.g. MS office, Word, Excel, PowerPoint and Chinese Word Processing)
Excellent command of both written and spoken in English and Chinese a must