News
Release

 

SmarTone encourages customers to send caring SMS and MMS

and donates to fight against atypical pneumonia

 

 

(15 April 2003, Hong Kong)SmarTone Mobile Communications Limited today announced the donation of 10 per cent of its revenue to be generated from SMS and MMS (including and ) sent out in the coming one-month period to the Charity Fund of Hospital Authority.  This charitable act serves as a token of SmarTone’s contribution to as well as its support and tribute to all front-line medical practitioners and volunteers in the fight against atypical pneumonia.

 

Mr. Douglas Li, Chief Executive Officer of SmarTone said, “We hope to get people closer by having our customers send out caring SMS and MMS to their friends and relatives.”  SmarTone has prepared some canned consolatory messages and words of encouragement for customers to forward to their beloved ones, showing concern and instilling positive thinking among the recipients amid this challenging time.  SmarTone and its customers join hands to fight against atypical pneumonia, as the more SMS and MMS to be sent out by SmarTone’s customers, the more donations to be made by SmarTone.

 

SmarTone will continue to help customers ‘get closer’ to the latest news on atypical pneumonia and related health tips via the ‘What’s New’ channel of our multimedia portal .

 

 

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About SmarTone

 

Established in 1992, SmarTone is a leading provider of mobile communications services in Hong Kong. It is a customer-oriented Company and aims to bring its customers closer to the people, the information and the entertainment that is important to them and, through this, to generate greater shareholders’ value.

 

With our strong technological heritage and deep commitment to quality service, we intend to bring our customers into the new world of 2.5G/3G mobile infotainment and media. With a clear focus on customer needs, we have marketed numerous compelling services which deliver substantial benefits to our customers — recent branded offerings include , , , , and .

 

Our commitment to quality service is well-recognised in Hong Kong, validated by recent retail and service industry awards.

 

 

 

      

Asia Pacific Customer Service Consortium’s Customer Relationship Excellence Awards

Customer Relationship Excellence - Outstanding Achievement

2002

Call Center of the Year (for Telecommunications)

2002

Customer Service Professional of the Year

2002

 

Hong Kong Retail Management Association’s Annual Service and Courtesy Awards

Best Team Award

2001 & 2002

Supervisory Level Award

2001

Junior Frontline Level Award

2002

 

Hong Kong Retail Management Associations Mystery Shoppers Programme

Service Category Leader

2002 & 2003

Service Retailer of the Year

2002

 

 

Hong Kong Management Associations Distinguished Salesperson Award

Four SmarTone-nominated staff members

2003

All five SmarTone-nominated staff members

2002

 

 

Hong Kong Call Centre Association's Call Centre Award

 

Call Centre Team Leader - Silver & Bronze                                      

2002

Call Centre Professional - Bronze                                                     

2002

 

 

 

We were the first operator to launch GSM mobile services in Asia in 1993 and the first in Hong Kong to introduce automatic international roaming. We were the first in the world to implement Enhanced Full Rate technology in our network in 1997, greatly improving voice quality for our customers. We were the first in Hong Kong to pilot launch GPRS in 1999.

 

SmarTone (SEHK: 0315) has been publicly listed in Hong Kong since 1996. The Company’s major shareholder is Sun Hung Kai Properties Limited (holding about 51%).

 

Website address: www.smartone.com.hk

 

For further information, please contact:


Ms. Helen Kwan

Head of Corporate Communications

Tel: (852) 3128 2255

Email: helen_kwan@hksmartone.com

 

Ms. Eleanor Chan                  

Senior  Executive - Corporate Communications

Tel:  (852) 3128 2250             

Email: eleanor_chan@hksmartone.com